Julia Weeks
As the year comes to a close, it’s time to take a look at the recruiting tools you used in 2014 and make some decisions on how you will stay ahead of the game in 2015.
Are your recruiting tools outdated? Are you relying on only job boards to find your candidates and applicants? Are you still calling candidates for pre-screens and getting stuck in voicemail jail?
Use this typically slower time of year to review your current systems and consider several other recruiting tools that will help you be successful during the rest of 2015.
1. Video
If you aren’t already using video in your recruiting process, be sure to implement this tool into your recruiting efforts in 2015. Video can save you so much time and make recruiting a lot easier and even fun.
Instead of calling hundreds of interested candidates for your openings to conduct initial phone screens, try using a one-way video interview to pre-screen candidates. Not only will you save loads of time by avoiding all of the voicemails and phone tag, but you will get much more insight into a candidate’s personality.
In addition, improve your recruiting efforts by conducting live video interviews with candidates who are not local and are unable to meet face to face. Being able to look at someone when you are interviewing them can give you a better feel for how they will interview with your client and if their personality will be a match for your client.
2. Social Media
If you haven’t taken your recruiting efforts to different social media platforms, then it’s definitely time you got with the program. I’m not just talking about LinkedIn, although LinkedIn is an excellent recruiting tool. I’m also referring to Facebook, Google+, and twitter.
As a recruiter, you know that candidates do not only use one source to keep an eye out for jobs. Some of your best candidates may not have a resume posted or a LinkedIn profile. You could very well find that perfect, passive candidate on twitter or Facebook.
Make sure you have a recruiting presence on as many social media platforms as possible. By diversifying your social media advertising, you will have access to some of the best talent.
3. Job Fairs
Job fairs may be an old method of recruiting, but they still work! With the growing candidate pool and many talented recent graduates, you can find some of your A-level candidates at job fairs.
Decide what type of job fairs would be relatable to the industry you recruit for. Do some investigative research, contacting schools and towns that typically have job fairs that would be applicable to your line of recruiting and schedule time to attend job fairs in 2015.
4. Telephone
Lastly, there’s the old tried and true recruiting tool – the telephone. Today, it can be easy to get wrapped up in the social media, email, and texting fads.
Do yourself a favor and don’t forget about picking up that phone and dialing top talent. There’s just something about being able to physically speak with a candidate that helps you identify the perfect fit and generate interest in your opportunity.
What are some recruiting tools that you plan on implementing in 2015? Share your ideas in the comments below.
Image: Wavebreak Media Ltd/BigStock.com
Josh Tolan
